
In the ever-evolving tapestry of Phoenix-area real estate, “The Loop” is emerging as more than just another industrial campus—it represents a frontier of hybrid, high-value land use. In April 2025, Creation, in partnership with PGIM Real Estate, closed on a 16-acre site at the intersection of Loop 101 and East Princess Drive in North Scottsdale, announcing plans to build The Loop as a premier Class A industrial project with four buildings tailored for showroom, light manufacturing, skilled assembly, distribution, and flexible industrial use. This site, with full freeway visibility and diamond ramp access, underscores how “Loop” lands are becoming pivotal nodes in Phoenix’s growth architecture.
Why does this matter now? Across metro Phoenix, industrial vacancy remains thin—just above 11 percent in early 2025, even as record new space hits the market. Net absorption continues to climb, evidence of sustained tenant demand in a tight-supply environment. The North Scottsdale / Loop 101 corridor is transforming—from its desert edges to a thriving economic corridor filled with developments such as Cavasson, One Scottsdale, and Mack Innovation Park. Major infrastructure upgrades, including the Loop 101 widening, continue to drive connectivity and market appeal. Recent large-scale land acquisitions, such as the 217-acre parcel near Scottsdale Road and Loop 101, reinforce the urgency of strategic positioning in this corridor for industrial and mixed-use plays.
The Loop is more than a project name—it’s shorthand for a premium land opportunity that sits at the intersection of infrastructure, scarcity, and growth in Greater Phoenix. The following sections explore why the timing is ripe, what acquisition strategies make sense, how this affects equity strategy, and how local professionals are shaping this next wave of development.
Imagine a market where new industrial supply can’t keep up, vacancy rates stay compressed, prime parcels vanish quickly, and high-end users—tech, med-tech, advanced logistics—seek freeway visibility and modern amenities. That’s the Phoenix industrial landscape in 2025. In the Loop corridors, especially along Loop 101, these dynamics are even more intense. Land with freeway frontage and ramp proximity now commands significant premiums, outpacing generic industrial zones by wide margins.
Yet developers chasing these parcels face two major constraints. First, scarcity: large, contiguous, development-ready lots near major freeways are nearly extinct. Second, cost: escalating prices, entitlement challenges, and infrastructure burdens can quickly erode returns. Acquire too early or without zoning alignment, and the land risks becoming a stranded asset with costly holding exposure.
Strategic industrial and mixed-use land acquisition in The Loop addresses these pressures. By anchoring value in access and visibility, integrating supporting uses like office, showroom, or light retail, and designing for flexibility, developers can capture higher rents and long-term appreciation. A well-timed Loop acquisition becomes a hedge against future scarcity and a vehicle for diversified returns. For investors, the appeal lies in dual upside—immediate yield through industrial use and latent potential for alternative use or densification. This rare combination positions Loop-adjacent parcels at the heart of Phoenix’s next generation of industrial wealth creation.
Not all Loop lands have similar concepts. Some are pure industrial—focused on warehousing, distribution, or light manufacturing. Others are hybrids, combining industrial with office, showroom, or service uses. And some are designed for long-term conversion—industrial today, but with an eye toward mixed-use or higher-density redevelopment later. Each model carries distinct timing, risk, and capital requirements.
Pure industrial development maximizes logistics efficiency and simplifies operations but can underutilize valuable frontage. Hybrid models, blending industrial cores with office or showroom space, often yield higher rents and attract premium tenants seeking modern flexibility. Over time, these properties can evolve into densified campuses that layer in technology or service tenants. Conversion-ready parcels demand more patience and entitlement work but reward owners with substantial equity growth once zoning and infrastructure align.
From an ownership perspective, hybrid and conversion plays often outperform in equity compounding. They provide stable industrial income while preserving upside from future repurposing. In contrast, pure industrial approaches reduce complexity and deliver faster stabilization. The right balance depends on capital structure, risk tolerance, and the investor’s strategic horizon. In Phoenix’s case, the momentum of urban corridors and freeway investment makes the hybrid path particularly compelling.
The surge of Loop-based industrial and mixed-use acquisitions is being driven by a coalition of developers, institutions, and public agencies. Creation and PGIM are spearheading The Loop project in North Scottsdale, with LGE Design Build as the construction partner and JLL handling marketing—a combination that signals confidence from both institutional capital and local expertise. Mortenson’s major land purchase near Scottsdale Road and Loop 101 shows a broader appetite for integrated industrial campuses that merge work, logistics, and community.
Elsewhere, CBRE and ViaWest Group’s redevelopment of the Deer Valley Innovation Park near I-17 and Loop 101 highlights growing interest in repositioning older industrial land into Class A product. City infrastructure efforts—like Scottsdale’s Loop 101 expansion—further support the industrial ecosystem by improving mobility and freight access. Local planning commissions have also begun to blend aesthetic, mobility, and sustainability standards into corridor development, signaling a shift toward mixed-employment urban design.
These interconnected players—developers, city planners, brokerage firms, engineers, and state agencies—form the backbone of The Loop’s momentum. Understanding their coordination points and incentives is critical for anyone entering the Loop land market. Success depends as much on relationships and timing as it does on square footage or financing.
I believe, capturing Loop-zone land requires more than capital—it demands precision. The most successful investors begin with a “corridor scan,” mapping freeway-facing parcels and analyzing depth, visibility, and accessibility. From there, they model multiple development paths—industrial, hybrid, phased densification—to test land valuations across different market scenarios.
Acquisition structure is equally strategic. Staged purchase agreements tied to entitlement milestones help reduce exposure during long approval cycles. Collaborating with local consultants who understand Scottsdale’s and Phoenix’s development requirements can prevent costly missteps. Flexibility in site design—reserving pads for future office or amenity buildouts—adds long-term optionality without overextending early capital.
Timing is another key variable. Aligning project phases with public infrastructure upgrades, such as interchange improvements or roadway widening, can unlock value while sharing in corridor appreciation. Many developers also use joint ventures with REITs or institutional funds to diversify risk and enhance exit options, whether through build-to-suit leases or long-term holds.
Across the Valley, projects like Park 303 in Glendale and the Rio Reimagined redevelopment in Phoenix demonstrate how strategic freeway-adjacent acquisitions evolve into multi-layered ecosystems blending logistics, commerce, and civic space. These serve as living case studies for the next evolution of The Loop.

The Loop stands at the crossroads of Arizona’s industrial transformation. It represents a new phase of urban productivity—where logistics meets lifestyle, infrastructure meets innovation, and land strategy meets long-term value creation. But while the opportunity is real, so are the complexities: entitlement risk, market cycles, financing structure, and timing all play decisive roles.
This perspective serves as a strategic framework, not formal investment advice. Anyone pursuing Loop-based acquisition should consult with licensed professionals in land use law, engineering, and valuation to verify assumptions and regulatory conditions. Each parcel, corridor, and partnership carries its own nuance.
As you explore this emerging corridor, consider: which configuration of The Loop—industrial, hybrid, or mixed-use—best aligns with the Valley’s next decade of growth? And how might your strategy today shape the economic spine of metropolitan Phoenix tomorrow?
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I help my clients to reach their real estate goals through thriving creative solutions and love to share my knowledge.

