Join Thinker’s Clubhouse 
for Future-Proof Real Estate Moves
What are you 
interested IN?
Thank you for subscribing!
Please check your e-mail to confirm subscription. If you do not find e-mail in your inbox, please check spam folder as well:)
__________    Editorial

Scottsdale, Chandler, Gilbert, and Peoria all landed within the top 10 U.S. metros—celebrated for rental affordability, job access, lifestyle quality, and even renter protections

By Katrina Golikova
This article is for informational purposes only and does not constitute financial, investment, legal or medical advice. Please consult a licensed professional for personalized guidance.
Arizona’s East Valley has quietly emerged as a standout for renters, with Scottsdale, Chandler, Gilbert, and Peoria all landing among the top 10 U.S. metro areas in WalletHub’s 2025 “Best & Worst
Photo: Katrina Golikova, AZiqueHomes.com

Arizona’s East Valley has quietly emerged as a standout for renters, with Scottsdale, Chandler, Gilbert, and Peoria all landing among the top 10 U.S. metro areas in WalletHub’s 2025 “Best & Worst Places to Rent” study. This reflects a powerful convergence of rental affordability, high-quality lifestyle, strong job markets, and renter protections—a compelling narrative in an era of housing cost uncertainties.

Scottsdale holds the #2 position nationally, excelling in job availability, infrastructure, weather, recreation, and offering renters generously sized homes—averaging 2,331 sq ft. Chandler closely follows at #3, with renters devoting only ~21% of their income on rent, and a notable share of modern housing stock built post‑2010. Gilbert ranks #4, praised for strong safety, growing livability, and effective renter protections, such as Arizona’s laws addressing bedbug infestations. Peoria rounds out the top 10, positioning East Valley as a cohesive ecosystem offering exceptional rental value.

These rankings resonate now because they align with a broader shift: renters increasingly demand not just affordability, but holistic environments—stable jobs, safe neighborhoods, modern amenities, and legal safeguards. And the East Valley is delivering precisely that.

__________    #1 Real Estate News Brief Podcast in Arizona
Listen on any preferred platform:

Rent today is a relentless burden—across the U.S., millions of households pay over 50% of income on housing. Rising costs are fracturing communities and stunting mobility.

Yet here in Arizona’s East Valley, renters face real relief. They spend less than a quarter of their income on rent, enjoy roomy living spaces, and benefit from robust job markets, recreation, infrastructure, and renter protections. That contrast ignites desire: a place where cost, comfort, and security align.

Even in the face of inflation and housing pressure, East Valley metros offer tangible opportunity—for starting a career, raising a family, or simply breathing easier financially. Take the leap: reposition your housing outlook to prioritize places that provide more than four walls—they offer vibrant, future‑ready living.

While they share top‑tier status, each city brings its own flavor:

  • Scottsdale shines through infrastructure excellence, job access, and lifestyle amenities. Its expansive rental spaces generate value rarely matched elsewhere. Yet its rental affordability sits around 53rd best among 182 metros, meaning rents are moderate—not bargain-priced.
  • Chandler combines affordability with modern housing stock. Renters spend ~21% of income, and many units were built within the past decade, offering contemporary design and functionality. Its proximity to major tech employers adds stability.
  • Gilbert frames itself as a family‑centric, safe haven—#3 in safety rankings and expanding amenities—from local parks to recreation zones. It also benefits from renter‑friendly laws—such as protections against bedbugs.
  • Peoria, while solidly in the top 10, offers an alternative blend—slightly more affordable, still job‑ready, and benefiting from spillover growth across the Valley.

For equity strategies, this diversity matters: a Scottsdale rental may offer prestige and space; Chandler may deliver modern comfort; Gilbert adds safety and community; Peoria brings emerging affordability—all critical levers when planning homeownership or rental transitions.

Local professionals affirm these strengths:

  • Real estate agents point to Gilbert’s rising appeal: marketed as the “new Florida,” it attracts snowbirds and families with affordable housing, sunny winters, and growing lifestyle amenities like the forthcoming Cactus Surf Park.
  • Economic analysts highlight that Scottsdale’s and Chandler’s strength hinges on their integration into the Phoenix‑Mesa economy—one of the nation’s fastest-growing metro economies, fueled by employers like Intel, Amazon, Banner Health, and top educational institutions.
  • City planners and tenant‑advocacy voices emphasize Arizona’s renter protections—especially in Gilbert and Scottsdale—such as regulations addressing bedbug infestation. These are more than conveniences; they're trust‑builders.

These perspectives create a holistic picture: opportunity grounded in policy, safety, economy—and shaped by proactive local leadership.

What I recommend to my clients:
  • Map renter-to-owner pathways: In Scottsdale or Chandler, leverage high rental quality and job access to build savings and transition to ownership in high-value zones like DC Ranch, McCormick Ranch, or emerging pockets in Gilbert.
  • Prioritize human-centric neighborhoods: Gilbert’s growing parks, low crime, and school quality make it ideal for families or lifestyle-driven renters.
  • Capitalize on growth corridors: Chandler and Peoria benefit from transportation and tech investment. Encourage clients to monitor developments along Loop 101 or Loop 202—where property values may rise fastest.
  • Leverage renter protections as value signals: Choose cities with tenant protections (e.g. bedbug laws) as they often correlate with higher governance quality and civic responsiveness.
  • Tailor living solutions by audience: Market Scottsdale to young professionals valuing work-life amenities, Chandler to modern renters, Gilbert to families or retirees, and Peoria to budget-minded movers.
  • AZique Key Club
    Join Key Mail Club 
    Always fresh, smart, data-driven future-proof analytics 
    from Sonoran Desert straight to your mailbox
    Thank you for subscribing!
    __________    Watch

    Watch AZiqueHomes YouTube Channel

    Weekly dose of local insights

    Arizona’s East Valley is not just a collection of cities—it’s a liveable laboratory of affordability, job access, renter protections, and quality environments. From Scottsdale’s top-ranked job and lifestyle score to Gilbert’s safety-first charm, each metro writes a new chapter in renter-centered urban innovation.

    Where in this ecosystem do we anchor? And how do we craft paths—from renting today to equity tomorrow?

    This narrative is grounded in publicly available studies and reports (e.g., WalletHub, local news, municipal data). It is for general insight and strategic reflection, not legal or financial advice. For specific purchase, rental, or development decisions, consult a licensed real estate agent, financial advisor, or attorney who can tailor guidance to your unique circumstances.

    How might upcoming infrastructure investments—especially in transit—reshape the affordability and access calculus in these East Valley metros? What creative renter-to-owner models could accelerate equity building in cities like Chandler or Gilbert, without compromising lifestyle quality?

    Click Here to Schedule Private ZOOM Consultation Now
    Share
    __________   Search New-Construction Homes
    Benefits Of Private Representation
    When Purchasing New-Build Home
    __________    Personal Zoom Consultation Scheduling

    Your Personal Real Estate Strategy Session

    I’d love to connect with you for a complimentary 60-minute Zoom consultation to discuss your real estate goals and answer your questions about Scottsdale’s market. This personalized session is designed to give you clarity and confidence in your next steps.

    60 Minutes

    Focused entirely on you

    Personalized

    Tailored to your needs

    Actionable

    Clear next steps

    Pro tip: Come prepared with your questions for the most valuable conversation!

    What’s the one question you’ve been meaning to ask a real estate advisor?

    How To Prepare
    Jot down your biggest questions—no topic is off-limits.
    Clarify your goals (timeline, location, budget, lifestyle).
    Gather any documents you’d like to review together.
    My Clients' Rate the Outcome of the Consultation
    42%
    faster decision-making
    65%
    greater clarity on pricing
    100%
    appreciation for insight
    Join Me On Social Media
    __________    The Pulse
    market pulse & new construction
    __________    Watch

    Watch AZiqueHomes YouTube Channel

    Weekly dose of local insights
    __________ #1 Real Estate News Brief Podcast in Arizona
    Listen on any preferred platform:
    Spotify YouTube Audible Amazon Music Apple Podcast
    AZique KeyClub
    Subscribe to be in the know 
    Always fresh, smart, data-driven news and future-proof analytics
    from Sonoran Desert straight to your mailbox
    Thank you for subscribing!
    __________    Cities of the Future
    Practitioner's vision 2075
    are you planning to move in 2025?
    Year-End Countdown — Phoenix MST
    0days 00hours 00minutes 00seconds
    Hire Real Estate Consultant
    This Was Ment To Be

    Nice to meet you! I’m Katrina Golikova, and I believe you landed here for a reason.
    I help my clients to reach their real estate goals  through thriving creative solutions and love to share my knowledge.

    See You Soon,
    Katrina
    Click Here to Schedule Private ZOOM Consultation Now
    Contact
    Please fill in this form in case you need more information, representation services or would like to collaborate
    Thank you for your interest! 
    I will get back to you within one business day.
    Realty One Group
    Katrina Golikova
    Real Estate Consultant
    License: SA696603000
    17550 N Perimeter Dr, Scottsdale, AZ 85255
    All information should be verified by the recipient and none is guaranteed as accurate by ARMLS.IDX information is provided exclusively for consumers’ personal, non-commercial use and that it may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Information deemed reliable but not guaranteed to be accurate. Listing information updated daily.
    Copyright Embed
    Copyright © 2025 AZique Homes. All rights reserved. | www.AZiqueHomes.com
    العربية 简体中文 Nederlands English Français Deutsch Ōlelo Hawaiʻi עִבְרִית Italiano Português Español